CRM automation that stops service leads from going cold
AlterLabs designs CRM automation for Indian service businesses: lead capture, routing, follow-up reminders, pipeline visibility and human-controlled…
AlterLabs designs CRM automation for Indian service businesses: lead capture, routing, follow-up reminders, pipeline visibility and human-controlled…
AlterLabs designs CRM automation for Indian service businesses: lead capture, routing, follow-up reminders, pipeline visibility and human-controlled workflow handoffs.
AlterLabs designs CRM automation for Indian service businesses: lead capture, routing, follow-up reminders, pipeline visibility and human-controlled workflow handoffs.
Turn scattered forms, calls and WhatsApp enquiries into one accountable follow-up path.
The operational problem
Most CRM problems are not software problems. They begin when leads arrive in several places, ownership is unclear, follow-up depends on memory, and managers cannot see which enquiries are stuck.
AlterLabs maps the operating path before configuring tools. The result is a CRM that reflects how the team sells, with automation supporting the process instead of forcing the team into a generic template.
What AlterLabs builds
How the engagement works
Map
Document the current workflow, owners, tools and exceptions.
Prioritize
Choose the smallest release that creates reliable operating value.
Build
Implement, test edge cases and keep human review where needed.
Operate
Handoff the workflow with clear ownership and improvement notes.
Who this is best for
- Interior and furniture businesses
- Real-estate and property teams
- Consultants and coaching businesses
- Local finance and loan teams
- Founder-led B2B service companies
Clear scope before implementation
CRM automation is scoped after a short workflow discovery. AlterLabs documents the current lead path, identifies the smallest useful build, and provides a fixed proposal before implementation. No hidden software licenses are bundled into the build quote.
Frequently asked questions
Can you work with our existing CRM?
Yes. The first step is an audit of the current data, stages and follow-up behaviour. We can improve the existing system or recommend a cleaner migration path.
Can WhatsApp leads enter the CRM?
Yes, subject to the WhatsApp setup and tools available. We design the capture, consent, ownership and follow-up path so WhatsApp is part of the process rather than a separate inbox.
Will automation send messages without review?
Only where you approve it. High-risk or context-sensitive actions can remain human-reviewed, while reminders, routing and internal alerts run automatically.
How do we start?
Share your current lead sources, spreadsheet or CRM stages, and one example of a missed follow-up. AlterLabs will map the smallest useful first release.
Related services and guides
Show us where the workflow breaks.
Send one example of a missed lead, manual handoff or reporting gap. AlterLabs will help identify the smallest useful first build.
Discuss the first releaseThink this is your problem too?
A 20-minute Fit Call. We'll tell you honestly if we're not the right fit.
Think this is your problem too?
A 20-minute Fit Call. We'll tell you honestly if we're not the right fit.
Think this is your problem too?
A 20-minute Fit Call. We'll tell you honestly if we're not the right fit.
Think this is your problem too?
A 20-minute Fit Call. We'll tell you honestly if we're not the right fit.
What this costs
Monthly plans
- Custom Website₹1,599/mo
- or yearly₹13,499/yr
- Digital Marketing₹2,999/mo
- or yearly₹29,999/yr
Setup is free for the first 50 customers, then ₹1,999 one-time.
One-time builds
- Landing page for ads₹2,999
- Starter website₹3,500
- Business website₹7,500
- E-commerce starter, to 20 products₹14,999
Campaigns & content
- Google Search Ads setup₹3,999
- Meta Ads setup₹2,999
- Social creativesfrom ₹999
- Content packfrom ₹1,999
Upkeep & systems
- Website update₹900/edit
- Website maintenance₹5,000/yr
- CRM & workflow automationQuoted
- Dashboards & internal toolsQuoted
Systems work is scoped and quoted in writing after a Fit Call.
Prices in INR, applicable taxes extra. Ad spend is always yours and billed separately by the ad platform. Scope is agreed in writing before any work starts.
Think this is your problem too?
A 20-minute Fit Call. We'll tell you honestly if we're not the right fit.